Monday 14 December 2009

The last act of a dying Giant!

Britain was once rightly proud of its national flag carrier; British Airways, but today’s announcement that Cabin Crew will walk out for 12 days over Christmas must be its final death gasp. Even its ever chirpy CEO, Willie Walsh, must be reaching for the light switch as the last man leaves the building.

If the strike goes ahead BA will destroy the holiday plans of nearly 1 million passengers and will spark a scramble for tickets on rival airlines as they are forced to find alternative means of completing their journeys.

Cabin crew announced the strike dates at a highly charged meeting of Unite union members at Sandown racecourse this afternoon following a ballot of staff over changes to staff numbers and budgets.

If BA management and Unite representatives fail to reach a compromise agreement over the next week, the walkout will deal a crippling financial and reputational blow to the airline. BA is already set to lose £600m in the current year and this after posting a record loss of £401m in the 12 months to March 2009.

The Giant is already on its knees, watching others fly overhead. Will it be Unite or its members that deliver the final kick in the undercarriage for a once great airline?


Gareth, APA

1 comment:

Kagi Bayles said...

What a mess! I'm booked to go home to South Africa with BA over Christmas for a family celebration. We have been planning it for two years and I have been saving up holidays for the same period, I haven't been home in 18 months, and have made myself pretty unpopular for taking a whole month off at our busiest time of year. I will be mighty "ticked" if BA spoil the whole thing for me, my Mum and the family.

Can I get a flight with anyone else??? Not at the discounted price I paid BA 6 months ago!