The secret of PA success

Another good week for APA with a variety of courses running at new locations both in-house (with a client company) and in the various APA chosen hotel locations around the UK. This week delegates attended the final session of the much-prized Diploma in Personal Assistance (DipPA), the PA Professional (module 1 of the Diploma programme) and 'PA Apprentice' for new comers to the PA role.

All courses were well received by attendees. Jim Stranger, HR Director for Laminease said: "We have been frustrated by having no clear careerpath for our PAs. They seem to be subjected to a round of Advance Office programmes or PA courses more correctly targeted at old fashioned secretaries or overseen by people who were PAs before the role changed. APA programmes are on-the-button and offer a challenge and new tools and techniques to apply on their return."

Gareth Osborne of APA said: " Our courses still have one ingredient others haven't added, its like the contents of a Coca Cola ... everybody thinks they know the recipe but the difference is in the taste. Our courses give a definite sense of satisfaction, enjoyment and reward + just a little buzz!"

APA

Pictured (L-R) are: Stephanie Evens, Kaz Bentley, Dawn Lester, April Williamson and Faye Gormley.