Mascot Books has confirmed that Bo: America's Commander in Leash by Naren Aryal and illustrated by Danny Moore is expected to be in stores next week. The book features Bo enjoying a series of adventures, including stealing the president's letter opener, playing on Sasha and Malia Obama's swing set and pouring green dye into the White House fountain on St Patrick's Day - as well as serving unsuspecting vice president Joe Biden a burger. This comes in the wake of President Obama and his wife announcing earnings of $2.66 million (£1.78 million) last year, the majority of which was earned through President Obama's two books.
So Bo is the first real dog in modern times to turn into a cash cow and Mascot Books has given us all the perfect demonstration of seeing and seizing an innovative opportunity. Well done to them!
Gareth
Gareth
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